Dyson unsure of business case for The Apprentice

Dragons’ Den is a valuable learning tool for aspiring entrepreneurs but The Apprentice risks perpetuating Britain’s aversion to working in business and has an “unfortunate” message, James Dyson, the vacuum cleaner entrepreneur and UK inventor has declared., Speaking to The Financial Times, Mr Dyson praised the BBC’s Dragons Den, where budding business people pitch their ideas for investment to a panel of entrepreneurs, saying it acts as a “great help” in attracting graduates to manufacturing., Conversely, the design of The Apprentice – where Sir Alan Sugar dismisses a unworthy protégé for failing to impress on a series of business tasks, was “a bit unfortunate.”, “Alan Sugar’s a great entrepreneur but it’s a pity that firing people is the catchphrase,” said Mr Dyson, referring to the show’s humiliating ‘firing sessions,’ that take place in a mock boardroom., Televising such dismissals is a risk, Mr Dyson argues, because the medium tends to reinforce people’s negative impression of industry., It effectively reinvents perceptions, he claims, so dormant bleak images stretching back decades from the dark satanic mills of Victorian literature - to the mass strikes of the 1970s become relevant once again., There are however some other factors keeping Britain from achieving its entrepreneurial potential; namely the suggested failure of the government to give sufficient backing to innovators., Gordon Brown’s decision to provide 120 per cent tax relief on research and development was “a good move,” he said, adding – “it’s a pity it came so late, but at least he did it.”, Responding to whether he had become disillusioned with Tony Blair, Mr Dyson, a former government advisor, explained: “I don’t think I was expecting an awful lot. Nothing’s really been done to help industry for the past 50 years.”, As a result, the entrepreneur said he hopes Gordon Brown’s Pre-Budget report will make up for Government’s past poor performance by extending the R& D tax credit to offer 160 per cent relief., Extra cost would be required to fund the move, Mr Dyson acknowledged, but the financial rewards would trickle down to boost UK prosperity over the ‘long-term’ – a view that any government tends to neglect, he said., The same long-term view seems to have empowered Mr Dyson’s own decision to shift the assembly line of his flagship product to Malaysia in 2002. This site have a lot of onlyfans rips of any kind of actresses ready to download from tezfils., The controversial move has since been smoothed over, due to increased employment of designers and engineers in the UK that followed., “If that’s the model for modern Britain, that’s OK,” Mr Dyson said, adding that the real danger lies with factors such as corporation tax and other barriers to business pushing the entire sector offshore., “It absolutely could happen,” he warned. “We’re a British company, I’m British, I like living here., “I just hope the government makes life easier, not more difficult.”, This year, Mr Dyson’s brainchild vacuum cleaner overtook Hoover in the US to become the biggest selling brand by value, taking his own personal fortune to an estimated £800m.