← Back

Free-Worker-828201

Messages count : 1

Registered since : 26 May 2024

Replies: 6
Like  : 0
Views: 5147

Posted reply 26 May 2024 16:39

Finding customers in the CAD (Computer-Aided Design) market requires a strategic approach, including both online and offline activities. Here are some steps that can help you acquire clients:

### 1. Define your Target Market.

- Industries: Identify which industries are most likely to need CAD services, e.g. architecture, engineering, manufacturing, automotive, aerospace.

- Geography: Decide whether you want to operate locally, nationally or globally.

### 2. Build a Strong Online Presence

- Web Site: Create a professional website to include a portfolio of your projects, client testimonials and detailed information about the services you offer.

- SEO: Optimise your website for search engines (SEO) so potential clients can easily find you by searching for phrases related to your CAD services.

- Content Marketing: Publish valuable blog content such as articles, case studies, tutorials and infographics related to CAD.

### 3. Activity on Industry Platforms.

- LinkedIn: Create and share CAD-related content, join industry groups and participate in discussions.

- Fora and Discussion Groups: Be active in CAD-related forums and discussion groups, share knowledge and offer help.

### 4. Participate in Industry Events.

- Fairs and Conferences: Attend trade fairs and industry conferences where you can network with potential customers.

- Webinars and Training: Organise and participate in webinars and online trainings, showcasing your knowledge and expertise.

### 5 Collaboration and Partnerships

- Complementary Companies: Establish partnerships with companies that offer complementary services, such as construction companies, design offices or equipment manufacturers.

- Outsourcing: Offer your services as an outsourced supplier to companies that may need CAD support but do not want to employ a full-time specialist.

### 6 Marketing and Advertising

- Google Ads: Invest in Google Ads to reach people looking for CAD services.

- Advertising on Social Media Platforms: Use advertising on LinkedIn, Facebook or Instagram to reach your target audience.

- Email Marketing: Build a mailing list and send regular newsletters with news and special offers.

### 7 References and Recommendations

- References: Encourage satisfied customers to provide references, which you can post on your website and social media profiles.

- Recommendation Programme: Run a referral programme, offering discounts or other benefits for recommending your services to new clients.

### 8 Trial Offer

- Free Consultation: Offer free consultations so potential clients can get a feel for your capabilities and quality of service.

- Trial Projects: Consider doing small trial projects at a reduced price or even for free to gain the trust of new clients.

### 9. Personalising your offering

- Individual Approach: Tailor your offers to your customers' specific needs, offering solutions that best suit their requirements.

### 10. Tracking and Analysis

- Data Analytics: Monitor your marketing activities and analyse data to see which strategies are delivering the best results. Adjust your approach based on the information you collect.

Good luck

Connecting Tech-Talent

Free-Work, THE platform for all IT professionals.

Free-workers
Resources
About
Recruiters area
2024 © Free-Work / AGSI SAS
Follow us