Areas of Expertise

Hi everyone,

I think I blew it in a job interview yesterday and now wonder if I'm heading off down a wrong career path. I originally set out working in-house for a business who specialised in training. I had experience at video editing using an avid, DVD authoring (encore), CD-ROM Presentations (Flash), Print design for adverts, packaging, marketing material etc. and also creating the corporate website. I then moved onto a job working again in-house but within a marketing department, therefore getting marketing experience, such as web marketing strategies, seo, creating creative proposals etc. and as the company i currently work for is blue chip the standard of my design work has greatly improved.

I'm now thinking of my next move and i'm a little stuck. I went for an interview yesterday which was for a Web Developer - my cv seemed to match up perfectly as it was more about developing the website from a marketing perspective rather than an actual coding developer. However when I got to the interview they asked about my experience with e-commerce sites, I explained that I work within a team who look after our b2b site and I had to admit that I had never worked on a project without developer help. So cutting to the point, i'm wondering if how I am working at the moment (Designer&Developer(coder) Partnership) is not standard within the industry? You know am I becoming Jack of all Trades Master of non... would someone out there - will the majority of ppl out there have PHP coding within there skillset and Marketing, Graphic Design & Web? Or do I need to choose between print and the web?? Design & Development??

Sorry it's long winded but any clarity/feedback would help.