How do I describe what I do?

Hi Everyone,

I've only just found this site and I can see it will be very useful!

Basically, having finished university, I managed to get a couple of freelancing jobs. I feel very lucky about this, but I am a little nervous about the future, as all freelancers probably are!

I don't quite know what it is that I do. This may sound like the most ridiculous thing you've ever heard, but it really is difficult to pin it down.

I do some fairly basic data analysis - and write macros for Excel workbooks. I create user manuals. I update information on a website. I write Press Releases. I handle social media. I do administrative work. I visit clients on behalf of a company to help train staff to use one of their products. I created a very basic (and rather rubbish) website, but that's all they wanted. I run competitions. I offer advice and help on a range of other matters.

So you can see I do a lot of varied work, but I'm not sure how to sell my services to other companies. So far I have two clients that supply me with plenty of work, but I understand it's not permanent and I need others too.

Where should I start? My worry is that although I do lots of things, I don't do enough of each to say I am expert at any. But I do know they value my advice and suggestions and often take them up.

Thanks

DC